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Brand24 is an AI social listening and brand monitoring platform that tracks public mentions across social media, news, blogs, podcasts, reviews, and more.

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What Brand24 does

Brand24 is an AI social listening and brand monitoring platform that gathers public online mentions across social media, news, blogs, videos, forums, podcasts, reviews, and related sources. It is designed to help teams protect brand reputation, measure awareness, analyze competitors, and surface customer insights from ongoing online conversation.

The platform combines real-time monitoring with sentiment analysis, mention filtering, reporting, and AI-assisted analysis. The pricing page shows plans for individuals, teams, agencies, and enterprises, along with a 14-day free trial and collaboration features for shared monitoring and reporting.

Core features

Multi-source mention monitoring

Track public mentions from social media, news, blogs, videos, forums, podcasts, reviews, and other online sources in real time.

Sentiment analysis

Use AI sentiment analysis to separate positive, negative, and neutral mentions and follow how brand perception changes over time.

Brand awareness metrics

Measure reach, engagement, presence score, and mention volume so you can assess visibility and compare it with other brands or campaigns.

Reporting and alerting

Create reports and alerts to share monitoring results, summarize coverage, and keep teams informed when activity changes.

Filtering and fast search

Search mentions with filters such as sentiment, reach, language, source, and date, and use Lightning Search for larger projects.

AI-assisted analysis

Access AI features such as Events Detection, Brand Assistant, Insights, Topics, Smart Context Search, and AI Visibility on supported plans.

Common use cases

  • Brand reputation monitoring

    Track brand mentions across public web sources so you can respond quickly to spikes in coverage or reputation issues.

  • Campaign and performance analysis

    Measure reach, engagement, and sentiment for social posts or campaigns to understand what content is working.

  • Competitor benchmarking

    Compare your visibility with competing brands using mention volume, reach, and source analysis.

  • Customer insight gathering

    Collect customer feedback from reviews and conversations to identify recurring praise, complaints, or feature requests.

  • Team reporting and collaboration

    Share monitoring results and reports with teammates or clients using multi-user access and export/reporting tools.

Pros and Cons

Pros

  • Covers a broad set of public online sources, not only social networks.
  • Includes real-time monitoring, sentiment analysis, and reporting in one platform.
  • Supports team collaboration with unlimited users on several plans and shared reporting options.
  • Offers multiple AI features for analysis and summarization on supported plans.
  • Provides a 14-day free trial and tiered pricing for different team sizes and use cases.

Cons

  • The source does not publish a complete setup guide or a full integrations list on the pages reviewed.
  • Some AI capabilities and advanced features are tied to higher plans, add-ons, or limited project counts.
  • Pricing and feature depth scale by plan, so the right fit depends on keyword volume, mention volume, and team needs.

FAQ

Does Brand24 offer a free trial or only paid plans?

Brand24 offers a 14-day free trial, and the pricing page shows multiple paid plans for individuals, teams, agencies, and enterprises.

How do the plans differ?

The source shows plans with different keyword limits, mention volumes, update frequencies, and user counts. Higher tiers add faster updates, more projects, more AI features, and reporting options, but the exact workflow fit depends on the plan.

What kind of data does Brand24 monitor?

Brand24 collects mentions from public online sources such as social media, news, blogs, videos, forums, podcasts, reviews, and more, then organizes them for monitoring, analysis, and reporting.

Can teams use Brand24 collaboratively?

The pricing page lists collaboration and support features such as unlimited users on higher plans, chat support, email support, webinars, help center access, and on some tiers a personal success manager or business reviews.

What should I know before choosing Brand24?

The source does not provide a full setup walkthrough or a complete integrations list. It does show reporting, alerts, Slack and Microsoft Teams integrations, web dashboard access, mobile app access, and API availability on the pricing page.

Quick Facts

Category
AI social listening / brand monitoring
Source domain
brand24.com
Primary users
Individuals, teams, agencies, and enterprises
Trial
14-day free trial
Monitoring scope
Public online sources across social, news, blogs, videos, forums, podcasts, reviews, and more
Platform access
Web dashboard and mobile app, with API listed on pricing page