Terrakotta

Terrakotta is a commercial real estate prospecting platform for sourcing leads, making calls, and sending personalized AI voicemails. It helps brokers and CRE teams build prospect lists, verify contact data, and manage outreach in one workflow.

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What Terrakotta does

Terrakotta is a commercial real estate prospecting platform for sourcing leads, making calls, and sending personalized AI voicemails. It combines CRE data, dialing, skip tracing, phone verification, and enrichment tools in one workflow for brokers and other commercial real estate teams.

The site positions the product around faster outreach and more targeted prospecting. Users can build prospect lists from maps, addresses, jurisdictions, or company uploads, then call contacts, record conversations, and follow up with voice-cloned voicemails when calls are missed.

Core capabilities

Prospect list building

Source prospects by uploading addresses, drawing on the map, selecting a jurisdiction, or uploading companies so AI can find contacts.

Skip tracing and phone verification

Skip trace owner phone numbers and verify phone numbers, with API-based verification and bulk requests supported.

Integrated dialing and call review

Call contacts from inside the platform and use call recording plus AI summaries to review conversations afterward.

Voice cloning and AI voicemails

Create voice clones and generate personalized AI voicemails for contacts who do not answer.

CRM and tool integrations

Connect Terrakotta with CRM and workflow tools such as Salesforce, HubSpot, RealNex, Follow-Up Boss, and Monday.

Data enrichment

Enrich contact context with property details, owner history, and market insights to make outreach more targeted.

Common ways teams use Terrakotta

Create targeted prospect lists
A broker can assemble a prospect list by uploading addresses, drawing a radius or polygon on the map, or selecting a jurisdiction, then start outreach from that list.
Clean and prepare contact data
An outreach team can skip trace owner phone numbers, verify them through the API, and sync contact data into CRM tools before calling.
Run and review outbound calling
A caller can use the built-in dialer, connect live when someone answers, and capture call recording plus AI summaries for later review.
Follow up with personalized voicemails
When a prospect does not answer, a user can rely on a cloned voice or other AI voicemail workflow to leave a personalized message without speaking live.
Work with existing CRM tools
Teams that already use Salesforce, HubSpot, RealNex, Follow-Up Boss, or Monday can connect Terrakotta to keep prospect data aligned across systems.

Pros and Cons

Pros

Combines lead sourcing, dialing, skip tracing, and voicemail workflows in one product.
Supports multiple ways to build prospect lists, including map-based selection and uploads.
Includes AI voicemails and voice cloning for unanswered calls.
Offers CRM connectivity and pre-built connectors for common tools.
Provides call recording and AI summaries for follow-up and review.

Cons

Some capabilities appear tied to credits or higher-tier plans, including bulk skip tracing and phone verification.
The pricing page suggests enterprise-level subscriptions may be needed for custom integrations.

FAQ

Can Terrakotta integrate with a CRM?

Terrakotta offers a REST API and pre-built connectors, with CRM integrations mentioned for Salesforce, HubSpot, RealNex, Follow-Up Boss, and Monday. The pricing page also notes that custom integrations may be built on request, typically on an enterprise subscription.

How fast is phone number verification?

According to the pricing page, phone number verification through Terrakotta’s API typically takes less than 2 seconds per number. It also supports bulk verification requests of up to 1,000 numbers at once.

Can I use my existing phone number?

Yes. The pricing page says users can bring their own phone number and register it in Terrakotta to place calls from it.

What happens when a contact answers a call?

If someone answers, Terrakotta connects you to the live conversation on the device running Terrakotta without lag or latency, so you can continue the call directly.

How does Terrakotta handle voice and contact data?

Terrakotta stores voice data on encrypted servers and lets users delete it from account settings. The pricing page also says contact data uploaded or imported from a CRM is not shared, used, or distributed to third parties.

Quick Facts

Category: CRE data and dialing platform
Primary users: Commercial real estate brokers and related teams
Platform: Web app
Pricing: Paid plans with Solo, Team, and Enterprise options
Notable workflow: Build prospect lists, verify data, call contacts, and send AI voicemails
Source domain: terrakotta.ai