Layup

Layup is an in-app cursor agent for onboarding, feature announcements, and contextual help inside your product, with one-line code install.

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What Layup is

Layup is an in-app cursor agent that guides users inside a product. The homepage describes it as software that can onboard users, explain features, and deflect support tickets, with setup powered by one line of code.

The product is framed as a way to replace or reduce static onboarding and support-heavy workflows with live, contextual guidance. The site says Layup can switch between cursor and conversational guidance, adapt to user plans and permissions, and connect to support documentation for context-specific help.

Core capabilities

In-app cursor guidance

Layup positions its guidance as an AI-powered second cursor that can help users while they work inside the product, rather than sending them to a separate help surface.

Onboarding and announcements

The product can guide users through onboarding and feature discovery, and the plans page says these workflows can be used for cursor-driven onboarding guides and feature announcements.

Autonomous indexing and relearning

The plans page describes autonomous product indexing and relearning, which suggests Layup can map product workflows and keep that guidance current over time.

Role-aware segmentation

Layup says it can adapt to plans, permissions, and roles, and the plans page includes segmentation plus support for complex permission hierarchies on Enterprise.

Guided workflows and links

The plans page says guides can be launched and shared asynchronously via Links, and the platform section describes multi-page guides, conditional guides, and off-path handling.

Brand customization

Layup says it can match brand guidelines through fully customized theming and deeper guide customizations, while also supporting custom branding in the capabilities list.

Common ways teams use Layup

User onboarding
Use Layup to greet first-time users with step-by-step guidance that appears inside the product, helping them complete early tasks without relying on 1:1 sessions.
Feature launches
Use the product to announce new functionality and visually show how it works, targeting the right users when a release goes live.
Support deflection
Use the in-product guidance layer to answer product questions in context and reduce the need for support tickets, emails, or Slack back-and-forth.
Permissioned experiences
Use segmentation and role-aware guidance to present different workflows to different plans, roles, or permissions without forcing every user through the same path.
Self-serve task completion
Use the asynchronous Links workflow and indexed guides to give users a repeatable way to complete multi-step tasks after the initial launch.

Pros and Cons

Pros

Can be added with a one-line code setup, according to the homepage and plans page.
Combines onboarding, feature announcements, and contextual guidance in one product.
Supports role-aware guidance and segmentation, which helps tailor experiences to different user groups.
Connects with support documentation so guidance can respond to product-specific questions in context.
Offers published plan structure with Starter, Growth, and Enterprise options.

Cons

The public site does not show a detailed pricing page beyond plan summaries and a contact-sales path for Enterprise.
Capability detail is broad on the homepage, so readers may need more documentation to confirm how each workflow is configured in practice.
Some listed capabilities are presented as current platform features, while others appear on a roadmap with quarter labels, which makes the scope less uniform.

FAQ

What does Layup do?

Layup is positioned as an in-app cursor agent that guides users inside your product. The homepage says it can onboard users, show features, and deflect support tickets with one line of code.

What kinds of workflows does it support?

The plans page says Layup includes autonomous product indexing, cursor guidance, onboarding, and announcements. It also lists more advanced capabilities such as links, multi-page guides, form handling, and role-based segmentation.

Does Layup have public pricing?

The plans page indicates Layup has Starter, Growth, and Enterprise options. Starter starts at $249 per month, Growth starts at $799 per month, and Enterprise is sold through sales.

How is Layup set up?

The site says Layup is built to be frictionless for developers and can be deployed in less than five minutes. It also describes setup as a one-line code paste and says users can also start by inviting Layup as a user.

Does Layup support different permissions or roles?

The plans page includes a few implementation and security-oriented capabilities, such as SSO for Enterprise and support for role and permission hierarchies. The company page also describes the product as adapting to different plans, permissions, and roles.

Quick Facts

Category: In-app guidance software
Primary use: Onboarding, feature tours, and contextual user guidance
Setup: One-line code installation
Pricing: Starter from $249/month; Growth from $799/month; Enterprise via sales
Company status: Layup says it is joining Whatfix
Source domain: layuplabs.ai