Text-to-image generation
Create new visuals from a written prompt, with selectable aspect ratios including square, portrait, landscape, and wide formats.
GPT Image
Freemium
Prompt-first AI image generation and editing for creating, refining, and upscaling visuals.
What is GPT Image?
GPT Image is a prompt-first AI image generator and photo editor built around GPT Image 2 workflows. It supports text-to-image creation, image-to-image editing, upscaling, and visual refinement from prompts, reference images, or both. Users can generate variations, compare results, and direct changes to subjects, backgrounds, mood, materials, color, lighting, and composition. The workspace is intended for practical visual production across ecommerce, advertising, social content, portraits, covers, thumbnails, and internal concept reviews.
What can GPT Image do?
Image-to-image editing
Start from an existing image and prompt changes to its style, background, mood, color treatment, or scene direction.
Reference-driven control
Upload one or more reference images to guide subjects, composition, materials, environments, or art direction.
Prompt-based retouching
Describe cleanup, unwanted-detail removal, background changes, and other edits in plain language instead of relying on a manual masking workflow.
Variation and refinement workflow
Generate focused versions, compare outputs, and refine prompts to select a result suitable for a campaign, listing, thumbnail, or brand system.
Upscaling and visual consistency
Upscale and refine images while directing stable details such as faces, product silhouettes, packaging, palettes, framing, or recurring brand elements.
Use Cases
“Ecommerce product scenes”
Transform a plain catalog or packshot image into a lifestyle-oriented product visual for product pages, paid social, and landing pages.
“Campaign variant development”
Use an approved source image to explore multiple advertising directions for different channels, audiences, or launch periods.
“Portrait and profile editing”
Retouch or restyle portraits while using references and prompts to help preserve the subject's identity and key visual details.
“Cover and thumbnail redesign”
Adapt a base image into covers and thumbnails with changed art direction, composition, or visual hierarchy.
“Brand and content systems”
Create related illustrations, localized versions, seasonal adaptations, or platform-specific crops that remain aligned with a broader visual direction.
Frequently Asked Questions
What is the difference between text-to-image and image-to-image?
Text-to-image starts with a prompt to create a new visual. Image-to-image starts with an existing image and uses prompts to transform its style, background, mood, or other visual elements.
Can I use more than one reference image?
Yes. GPT Image supports multiple reference images so users can combine subject, style, environment, or composition cues in one generation.
Can I keep a subject consistent while changing the style?
The workflow is designed to preserve specified details such as a face, product silhouette, packaging, palette, or framing while changing other aspects through prompts and references.
What types of output workflows does GPT Image support?
The product supports creating, editing, transforming, upscaling, and refining images, with workflows for social media, advertising, ecommerce, portraits, covers, thumbnails, and concept reviews.
Is there a free way to try GPT Image?
The pricing page lists a free plan with starter credits and watermarked outputs, alongside paid plans with larger credit allocations and additional production features.
Quick Facts
- Category
- AI image generator and photo editor
- Primary workflow
- Prompt-first text-to-image and image-to-image editing
- Model workflow
- GPT Image 2
- Reference inputs
- One or more reference images
- Output controls
- Aspect ratio selection, variations, refinement, and upscaling
- Access
- Web-based workspace with free and paid plans
GPT Image Traffic Analysis
Traffic data is for reference only.
- Domain Rating
- 21
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