Hootsuite is a social media management platform for scheduling, content creation, analytics, social listening, and team workflows. Web and mobile access, a 14-day free trial, and paid plans.
Hootsuite is a social media management platform that brings scheduling, content creation, analytics, social listening, and team workflows into one dashboard. The homepage positions it as a connected suite for seeing what matters, asking questions in plain language, and taking action from social data and conversations.
The pricing page shows plans for individuals and teams, with Standard, Professional, Advanced, and Enterprise tiers. Across those plans, Hootsuite emphasizes publishing, inbox management, trend forecasting, reporting, approvals, and governance features, while the integrations page adds support for major social networks, third-party apps, and a mobile app for posting and responding on the go.
Schedule unlimited social posts on Standard, then expand to unlimited social accounts on higher plans. The pricing page also notes daily posting limits during trials and that bulk scheduling is unavailable in trial accounts.
Create posts and images with AI, and use Wisdom as an AI assistant that drafts, recommends, and analyzes across the platform.
Bring private and public messages into one inbox, then reply with saved and suggested responses, automated Instagram DMs, message routing, assignments, and internal notes.
Track trends, conversations, competitors, and emerging risks, including listening across 30+ social networks and 150 million websites plus images, videos, and podcasts.
Build reports and measure performance against competitors, with plan-specific reporting tools and more advanced analytics in higher tiers.
Connect Hootsuite with more than 100 integrations, including major social networks and third-party tools such as Salesforce, Monday.com, Wrike, Slack, and Google My Business.
Plan and publish social posts from a single calendar, then use AI to generate posts and images when teams need faster content production.
Centralize DMs and comments in one inbox, route messages to teammates, and use assignments and notes to coordinate responses.
Monitor trends, brand mentions, competitors, and sentiment to identify opportunities and risks before they become visible elsewhere.
Build team workflows for approvals, content review, and performance reporting when multiple people need access to the same social program.
Connect social activity to broader business tools such as Salesforce, Slack, Monday.com, Wrike, or Google My Business to reduce tab switching and move tasks forward.
Yes. Hootsuite offers a 14-day free trial, and the pricing page says no credit card is required to start. The trial ends without an automatic charge; to continue, you need to choose a paid plan and enter payment information.
Hootsuite plans are sold per user, also described as per seat. The pricing page says you can add as many users as your organization needs by purchasing additional seats.
The pricing page says the Standard plan starts at $99 per user per month, the Professional plan at $199 per user per month, and the Advanced plan at $399 per user per month, with Enterprise available through custom pricing.
Hootsuite’s integration page says Canva is built into Hootsuite Composer, and Adobe Express can also be used to create images and videos that are added to posts while drafting.
The source pages show Hootsuite supporting social publishing, inbox management, listening, analytics, team workflows, and integrations, but they do not fully document every supported network or every product limit on the pages provided.
