Depict is an AI-assisted merchandising platform for brands, combining visual merchandising, search, and product recommendations for storefront optimization.

Depict preview

Overview

Depict is an AI-assisted merchandising platform for brands. It brings visual merchandising, search, and product recommendations into one system so merchandisers can curate storefronts while automating repetitive optimization work.

The product is built for Shopify, Centra, Salesforce Commerce Cloud, and headless storefronts. The site frames it around brand-led control, unified merchandising rules, and analytics across the surfaces where shoppers discover products.

Features

Visual collection editing

Merchandise hundreds of collections with drag-and-drop editing, mobile and desktop previews, and sales and stock context next to each product.

Brand-led collection control

Add content cards, pin products to specific positions, repeat products across collections, and choose the exact image shown for each collection page.

Smart sorting and automation

Set sorting rules once, then boost performers, bury underperformers, and let the system optimize collection order automatically.

A/B testing and scheduled publishing

Test merchandising choices against each other, compare results, and schedule campaigns or seasonal collections ahead of time.

Hybrid search

Combine AI, keyword search, and merchandising rules so results reflect intent, synonyms, typos, and business priorities.

Recommendations and unified analytics

Use an AI-enriched catalogue to power recommendations, unified rules, and analytics across collections, search, and recommendations.

Use cases

  • Brand-led collection merchandising

    Teams can curate collection pages with drag-and-drop sorting, content blocks, pinned products, and image-level control while still letting automation handle the rest of the ranking.

  • Intent-aware ecommerce search

    Merchandisers can tune search results with AI, keyword search, and rules so typos, synonyms, and intent are handled without constant manual work.

  • Product recommendations at scale

    Retail and ecommerce teams can use recommendation rules to surface related items and cross-sells across large catalogs without manually managing every product pairing.

  • Multi-market and multi-store operations

    Brands operating across regions or storefronts can merchandise each market separately from a single platform instead of maintaining disconnected workflows.

  • Merchandising experiments and planned launches

    Teams can compare merchandising approaches with A/B testing and scheduled publishing to prepare campaigns, launches, and seasonal updates in advance.

Pros and Cons

Pros

  • Combines visual merchandising, search, and recommendations in one platform instead of separate tools.
  • Supports brand-led collection curation with controls such as pinned products, content cards, repeated products, and image selection.
  • Uses AI and merchandising rules together, which helps balance automation with manual control.
  • Provides unified analytics across discovery surfaces, giving merchandisers one view of how shoppers find products.
  • Offers native Shopify and Centra integrations plus headless/API and SDK deployment options.

Cons

  • The public site gives limited detail on implementation, onboarding, and day-to-day setup beyond high-level product descriptions.
  • Some capabilities are surface-specific; for example, the search page labels headless search as coming soon.
  • Pricing is session-based and multi-market or multi-store support is reserved for Custom plans, which may matter for larger organizations.

FAQ

Who is Depict for?

Depict is positioned for brands that want to manage visual merchandising, search, and recommendations from one platform. The site highlights Shopify, Centra, Salesforce Commerce Cloud, and headless storefronts, so it fits teams working in those environments.

What does Depict actually do?

The platform combines collection merchandising, search, and recommendations so teams can set rules once and apply them across surfaces. Visual merchandising includes drag-and-drop curation, content cards, pinned products, repeated products, image selection, smart sorting, A/B testing, and scheduled publishing.

How is Depict priced?

Yes. The pricing page states that every plan includes the full toolkit, with merchandising, search, and recommendations available as separate products or as a bundled plan. It also notes that multi-market and multi-store are reserved for Custom plans.

What platforms does Depict integrate with?

The source material supports native Shopify and Centra integrations, Salesforce Commerce Cloud support, and deployment to headless or composable storefronts through API and SDK access. It does not provide implementation timelines or onboarding steps.

Are there any limitations I should know about?

The site says Depict supports unified merchandising rules and analytics across collections, search, and recommendations. It also shows some features are available on certain surfaces, such as search being marked as coming soon for headless on the source page.

Quick Facts

Category
AI-assisted merchandising platform
Primary users
Merchandisers, ecommerce teams, and brand operators
Core modules
Visual merchandising, search, and recommendations
Integrations
Shopify, Centra, Salesforce Commerce Cloud, and headless storefronts
Pricing model
Paid plans based on monthly traffic sessions
Website
depict.ai