Told

Told is an in-app survey and product tour platform for product teams. It helps teams collect feedback inside web and mobile experiences, guide users through products, and analyze responses in real time without code.

AI Forms & Surveys

Visit Website

Overview

The site positions Told around three main workflows: product tours for onboarding and adoption, in-app surveys for contextual feedback, and long-form surveys for deeper research. Pricing and security pages show that the product is offered as tiered plans with options for multiple sources, seats, languages, mobile SDKs, SSO, and hosted-in-Europe deployment.

Features

No-code product tours

Build interactive product tours that guide users step by step, highlight key features, and support onboarding without writing code.

In-app surveys

Collect user feedback inside the product at the moment it matters, with targeting and contextual prompts.

Long-form surveys

Create longer surveys as shareable links for email, social media, or website distribution when you need deeper responses.

Launch and localization tools

Use smart triggering, multilingual support, AI-assisted writing, and templates to launch surveys faster and adapt them for different audiences.

Reporting and insights

Review responses with built-in analytics and smart reporting so teams can turn feedback into actionable insights without separate analysis tools.

App and access support

Use SDKs and mobile survey support for iOS, Android, and React Native workflows, with options for SSO and enterprise access controls on higher plans.

Use Cases

Onboarding and product adoption
Use product tours to help new users understand the product faster, highlight important features, and reduce the amount of manual onboarding work required from the team.
Contextual feedback collection
Place in-app surveys at relevant moments in the experience to capture user feedback while the context is still fresh and actionable.
Deeper user research
Run long-form surveys when the team needs richer research inputs, such as deeper product discovery or follow-up questions that need more space than an in-app prompt.
Scaling across team sizes
Use the pricing and plan structure to match usage needs, from a free starter setup to higher-volume business and enterprise plans with more sources, seats, and views.
Retention and conversion workflows
Apply surveys and tours to loyalty and conversion workflows where the site frames Told as a way to engage and retain customers or turn visits into sales.

Pros and Cons

Pros

Combines product tours and surveys in one platform.
Supports no-code creation, which reduces engineering involvement.
Includes contextual triggering and built-in analytics for response review.
Offers multilingual support and mobile survey options on paid plans.
Publishes clear plan differences around sources, seats, views, retention, and advanced access features.

Cons

Some capabilities, such as SOC2 Type II, are listed as in progress rather than fully complete.
The public pages do not fully document every integration or setup detail.

FAQ

What types of surveys does Told support?

Yes. The site says Told supports in-product survey widgets, email surveys, long-form surveys, and mobile surveys through SDKs. The pricing page also lists audience targeting and premium questions such as NPS and calendar-style questions on paid plans.

Who is Told for?

Told is positioned for product teams and for workflows around customer loyalty, product improvement, and conversion. The homepage highlights use cases such as engaging and retaining customers, improving a product with feedback, and turning visits into sales.

How is Told typically used?

The homepage says Told provides product tours and in-app surveys, with real-time insight analysis and no-code setup. The pricing page adds that plans vary by sources, seats, survey or tour counts, view limits, languages, retention, and access to features such as mobile surveys, SSO, and priority support.

What security information is available publicly?

The source shows a security page, but it does not provide a public trust-center style bundle beyond features such as GDPR compliance, hosted in Europe, SAML-based SSO, and SOC2 Type II listed as in progress.

Quick Facts

Category: In-app surveys and product tours
Platform: Web and mobile
Primary users: Product teams
Source domain: told.club
Pricing: Free plan available; paid tiers and enterprise contact sales
Security notes: GDPR compliant, hosted in Europe, SAML-based SSO, SOC2 Type II in progress