Sniff

Sniff is a GTM intelligence layer that helps teams search social and news sources for high-intent conversations, then turn those signals into outreach lists and research prompts. It is aimed at sales, marketing, founders, agencies, recruiters, and growth teams.

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Overview

Sniff is a GTM intelligence layer that helps users find and act on high-intent signals across social and news sources. It is built around a chat-first workflow, with search, agents, templates, listeners, and exports that support both quick queries and longer-running monitoring.

The product page positions Sniff for sales, marketing, founders, agencies, recruiters, and growth teams that need to identify people discussing relevant topics, validate ideas, monitor competitors, or prepare for outreach with more context.

Features

Multi-source search

Search X, LinkedIn, Reddit, news, and niche forums from one place to surface conversations that may signal buying intent or research relevance.

Intent ranking

Ask in plain English and Sniff ranks the highest-intent conversations so you can focus on the most urgent opportunities first.

Warm lead list building

Turn live social and news activity into a structured lead list, including source links and outreach angles.

Prompt-driven outreach support

Use prompts to identify recent LinkedIn posts, discussion threads, or prospect activity and generate suggested comments or openers.

Templates and listeners

Keep repeatable missions, run histories, and listeners for ongoing alerts and always-on topic monitoring.

Exports and business dashboard

Export signals and use the business dashboard when a team needs to operationalize the research output.

Use Cases

Prospecting from live intent
Build prospect lists from real-time signals rather than static databases by finding people already discussing a relevant topic, then adding source links and outreach angles.
Timely social engagement
Monitor LinkedIn activity in a niche and engage while a conversation is still active, using prompts to draft a relevant comment or DM.
Pre-call and pre-outreach research
Brief yourself on a prospect or company before outreach by pulling recent posts, key pain points, and a tailored opener.
Community and brand visibility
Find Reddit threads where people ask category-related questions and draft helpful replies that reference the brand naturally.
Always-on monitoring
Track topics over time with listeners and histories so recurring signals are easier to follow and operationalize across a team.

Pros and Cons

Pros

Searches multiple public sources in one place, including X, LinkedIn, Reddit, news, and niche forums.
Ranks conversations by intent so users can prioritize the most urgent signals.
Supports prompt-based workflows for lead lists, outreach preparation, and social engagement.
Includes templates, histories, listeners, exports, and a dashboard for repeatable team workflows.
Covers several GTM use cases, from prospecting and competitor monitoring to community and recruitment signals.

Cons

Pricing information is not available on the provided site pages.
The source does not list specific integrations or connected apps beyond the broad sources it searches.
The page does not provide detailed setup, limits, or plan structure.

FAQ

What is Sniff used for?

Sniff is presented as a GTM intelligence layer that helps users search social and news sources, identify high-intent conversations, and generate action-oriented prompts for outreach or research.

Which sources does Sniff search?

The page says Sniff searches X, LinkedIn, Reddit, news, and niche forums in one place, then ranks the highest-intent conversations and suggests actions.

Can Sniff be used for ongoing monitoring?

Sniff is described as a chat-first interface with agents and workflows, so teams can run quick searches or keep monitoring topics over time.

Is Sniff's pricing available on the site?

No pricing details are shown on the site page provided, and the linked pricing page returns a page not found message.

Quick Facts

Category: GTM intelligence
Platform: Web app
Primary users: Sales teams, marketing teams, founders, agencies, recruiters, and growth teams
Main workflow: Search social and news sources, rank high-intent conversations, and turn signals into outreach or lists
Source domain: sniff.so
Pricing: Not shown on the provided pages