Robly

Robly is a web-based email marketing and automation platform for sending campaigns, growing lists, and automating follow-up with timing optimization, resend tools, forms, templates, and segmentation.

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Overview

Robly is an email marketing and small business marketing automation platform. It is built for sending email campaigns, growing contact lists, and automating follow-up based on subscriber behavior and timing.

The site highlights several first-party tools for engagement and list growth, including OpenGen, Robly AI, Robly Engage, and form builders for popups, embedded forms, hosted forms, and Facebook forms. Pricing is organized by contact tiers, with email plans billed monthly or annually and SMS offered as an add-on to an active email subscription.

Core features

Email campaign builder

Send campaigns on Robly's email platform with unlimited emails on listed plans, plus a campaign builder that walks through naming the campaign, choosing an audience, adding content, and scheduling or sending it.

Open-time optimization and resend tools

Use Robly AI to deliver campaigns at the optimal time for each subscriber, and OpenGen to resend campaigns to people who did not open the first send.

Contact segmentation and tagging

Segment contacts, tag audiences, and combine behaviors or labels to target more specific groups.

Signup and pop-up forms

Create signup forms in popup, embedded, inline, hosted, and Facebook formats, with exit-intent or delayed display options and GDPR-compliant forms.

Templates and design editing

Choose from mobile-responsive templates, use a drag-and-drop editor, or request a custom template for $99.00.

Testing, reports, and support

Access reporting, A/B email testing, and support channels including chat, email, and phone support.

Common use cases

Campaign sending
Build and send promotional or lifecycle email campaigns, then schedule them for immediate delivery or a later send from the campaign builder.
List building
Collect new subscribers from a website, Facebook page, pop-up, or embedded form, with exit-intent or delayed pop-up behavior for list growth.
Audience segmentation
Group contacts with segmentation and tagging so different audiences receive more targeted messaging.
Open-rate optimization
Improve open rates by using Robly AI for send-time optimization and OpenGen for resending to non-openers.
Campaign analysis
Use A/B testing and reporting to compare campaign versions and review opens, clicks, bounces, and engagement results.

Pros and Cons

Pros

Includes email campaign tools, segmentation, automation, templates, forms, and reporting in one platform.
Offers list-growth tools such as exit-intent pop-ups, embedded forms, and Facebook forms.
Provides timing and resend features with Robly AI and OpenGen.
Lists multiple support channels, including chat, email, and phone support.
Offers monthly and annual billing options for email plans.

Cons

The public pages do not provide a full integration directory, so third-party compatibility is not fully clear from the supplied sources.
SMS is not sold as a standalone product; it is an add-on to an active Robly email subscription.
Pricing is tied to contact tiers, so larger lists may require custom discussion or higher-plan limits.

FAQ

What does Robly do?

Robly offers email marketing tools for sending campaigns, building lists, and using automated features such as Robly AI, OpenGen, and Robly Engage. The forms page also shows signup forms for collecting contacts from websites and Facebook.

How is Robly priced?

The pricing page lists monthly email plans based on contact tiers, with monthly and annual billing options. It also shows SMS as an add-on to an active email subscription rather than a standalone service.

What features are included?

Robly lists mobile-responsive templates, contact segmentation, signup forms, custom branding, custom templates, API access, and phone, email, and chat support on its pricing and features pages.

Does Robly offer unlimited sending?

The pricing page says Robly has unlimited sending up to 50,000 contacts. Above 50,000 contacts, plans have sending limits of 10 times the contact count size.

Are Robly forms GDPR compliant?

Yes. The forms page says its forms are GDPR compliant, and the feature page also lists GDPR-compliant forms.