Lebesgue is an AI CMO and marketing analytics platform for eCommerce brands. It combines attribution, customer lifetime value analysis, competitor intelligence, and Henri AI to explain performance and suggest next steps.

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What Lebesgue does

Lebesgue is an AI CMO and marketing analytics platform for eCommerce brands. It brings together store performance, advertising data, customer value analysis, competitor intelligence, and benchmarking so teams can understand what drives revenue and profit.

The product centers on Henri AI, which turns the platform’s analytics into plain-language answers and action steps. Lebesgue also offers Le Pixel for first-party attribution and additional analytics layers for budget allocation, product performance, and inventory intelligence.

Core capabilities

Marketing and store analytics

Track store performance, profit, advertising activity, and order history in one place, with real-time updates and automated ad audits across major channels.

Customer LTV analysis

Measure customer lifetime value and retention to understand which audiences and cohorts are more valuable over time.

Competitor tracking

Monitor competitor ads, email campaigns, ad history, keyword trends, and brand-awareness signals using publicly available information.

AI-assisted decision support

Use Henri AI to ask questions about your store and get explanations, root-cause analysis, and next-step recommendations in plain language.

First-party attribution

Use Le Pixel to improve attribution with first-party data, cross-device matching, complete customer journeys, and channel- or campaign-level insights.

Market benchmarking

Compare performance against a large set of ecommerce brands to identify strengths, gaps, and planning benchmarks.

Common ways teams use Lebesgue

  • Diagnose marketing performance

    Review performance across Meta, Google, TikTok, and email alongside profit and order data to see what changed and why it changed.

  • Track competitors

    Check competitor ads, email campaigns, keyword trends, and brand-awareness signals to inform creative and channel decisions.

  • Plan acquisition around customer value

    Measure LTV and retention to decide which customer segments deserve more acquisition budget and which need better post-purchase retention.

  • Get decision support from AI

    Use Henri AI to turn questions about ROAS, profit drivers, or growth priorities into plain-language explanations and next actions.

  • Improve attribution quality

    Apply Le Pixel attribution and customer journey data to understand channel, campaign, and ad-level contribution more accurately.

Pros and Cons

Pros

  • Combines attribution, LTV, competitor tracking, and AI guidance in one product.
  • Uses first-party data and real-time store updates to ground reporting.
  • Offers a free plan, making it possible to evaluate the platform before upgrading.
  • Provides practical outputs such as explanations, audits, and growth recommendations rather than only dashboards.

Cons

  • Some AI capabilities are limited on the lower-paid plan, including a cap on Henri AI business questions.
  • Attribution and enrichment capabilities require higher tiers or specific analytics plans.
  • The source does not provide detailed setup requirements or full integration documentation on these pages.

FAQ

What is Lebesgue?

Lebesgue is an all-in-one marketing analytics platform for eCommerce brands. It combines first-party attribution, customer lifetime value analysis, competitor intelligence, and AI-driven insights to help merchants make growth decisions.

Is Lebesgue only for Shopify?

The site says Lebesgue supports Shopify stores and also mentions WooCommerce support. It is designed for eCommerce brands rather than a single channel or ad platform.

How does Henri AI fit into the product?

Lebesgue’s workflows center on marketing analytics, competitor tracking, LTV analysis, budgeting, and AI-assisted recommendations through Henri AI. It is built to explain performance and suggest next steps rather than only reporting raw metrics.

Does Lebesgue have a free plan?

Pricing shows a free plan and paid plans. The Free plan includes store performance and profit tracking, advertising analytics, automated ad audits, and email support; higher plans add LTV analysis, competitor intelligence, and broader Henri AI access.

Are all features included in every plan?

The pricing page lists Le Pixel attribution as available on higher plans and Le Pixel Enrichment as requiring Advanced or Ultimate analytics. The product is presented as a layered platform where some analytics features are included and some attribution capabilities require paid add-ons.

Quick Facts

Category
AI CMO / marketing analytics
Primary users
eCommerce brands and Shopify merchants
Platform fit
Shopify is emphasized; WooCommerce is also mentioned
Pricing
Free plan available; paid plans start at $79 per month for Ultimate
Site
lebesgue.io
Key workflow
Track performance, ask Henri AI questions, and act on recommendations