AI-assisted demo creation
Build demos with AI Mode from a single prompt or use StoryCaptureAI to create a demo by clicking through your product and narrating the flow.
Walnut
Freemium
AI-powered interactive demos for personalized product experiences and engagement tracking
What is Walnut?
Walnut is an AI-powered interactive demo platform for go-to-market teams. It helps sales, presales, marketing, customer success, and enablement teams create clickable product experiences that prospects can explore without entering a live product environment.
The platform centers on guided demos, AI-assisted creation, and engagement analytics. The site says teams use Walnut to personalize demos, capture product walkthroughs quickly, track viewer behavior, and connect demo activity back to sales and marketing systems.
Walnut also supports broader presentation and deployment needs, including playlists, offline demos, translations, SSO, white labeling, and native video capture for workflows that benefit from a mix of interactive and recorded content.
On the pricing page, Walnut offers tiered plans for teams starting guided demo work, scaling tailored demos, and standardizing demo operations across larger organizations. The site presents self-serve pricing alongside a custom enterprise option.
What can Walnut do?
Fast content editing
Edit demos quickly with AI suggestions and bulk changes so teams can update content without engineering or design help.
Interactive demo delivery
Let buyers explore guided, clickable demos at their own pace with playlists, choose-your-own-adventure flows, and autoplay experiences.
Demo analytics and insights
Track engagement, drop-off points, and demo performance with analytics and AI-powered insights to understand what prospects do inside the demo.
Audience-ready delivery
Adapt demos for different audiences with prospect personalization, translations, offline access, SSO, and white-label branding options.
CRM and marketing integrations
Connect demo engagement data and workflows with tools such as Salesforce, HubSpot, Outreach, Slack, Zapier, Marketo, and Pardot.
Use Cases
“Post-call selling”
Sales teams can send interactive product demos after discovery calls or embed them in the buying journey so prospects can explore the product on their own time.
“Presales demo support”
Presales and sales engineering teams can build realistic demos quickly, reuse them across opportunities, and reduce dependence on live demo environments.
“Website and campaign demos”
Marketing teams can use demos on the website or in campaigns to show product value before a prospect speaks with sales.
“Customer onboarding and success”
Customer success and onboarding teams can create curated product journeys for customers, helping them learn features and reach value faster.
“Sales enablement”
Enablement teams can standardize demo stories, translations, and presentation flows so teams deliver a more consistent experience across regions and presenters.
Frequently Asked Questions
What is Walnut used for?
Walnut creates self-guided, clickable product experiences that prospects can explore without accessing a live environment. The platform is designed for revenue teams that need to share product value in sales, presales, marketing, customer success, and enablement workflows.
How does Walnut help teams create demos?
Walnut’s AI Mode can generate and edit demos from a single prompt, while StoryCaptureAI creates demos by clicking through the product and narrating. The site also says no code or design skills are required.
Does Walnut integrate with sales and marketing tools?
Yes. The pricing page lists Salesforce, HubSpot, Outreach, Slack, Zapier, HubSpot Marketing tools such as Marketo and Pardot, and other workflow connections. It also says demo engagement data syncs to CRM systems, including Salesforce and HubSpot.
What does Walnut pricing look like?
The pricing page shows self-serve paid plans starting with Ignite at $575 per month billed annually, plus Accelerate and custom Scale pricing. The site also offers Book a demo and Get started paths.
Can Walnut include video in demos?
Walnut supports native video capturing alongside interactive HTML elements, which the site says is useful for showing third-party integrations or workflows that are easier to explain with video while keeping the core demo interactive.
Quick Facts
- Category
- Interactive demo platform
- Primary users
- Sales, presales, marketing, customer success, and enablement teams
- Deployment
- Cloud-based software with offline demo support
- Integrations
- Salesforce, HubSpot, Outreach, Slack, Zapier, Marketo, Pardot
- Pricing
- Paid plans with self-serve pricing and custom enterprise option
- Website
- walnut.io
Walnut Traffic Analysis
Traffic data is for reference only.
- Domain Rating
- 59
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