Agent personality and question controls
Use suggested personality traits and questions or add your own. Reorder questions to shape how the agent gathers information from visitors.
AI website agents for businesses to qualify leads, answer questions, and follow up.
MagicForm AI is an AI chatbot platform for handling website inquiries and qualifying leads. Configure an agent's personality and questions, embed it on your website, and use visitor conversations to gather information for sales or support follow-up.
Review customer interactions and edit responses to refine the agent. The interface tracks visitor engagement and outcomes such as appointments and answered support queries, while plan-specific email, webhook, and Zapier options connect conversations with follow-up work.
Use suggested personality traits and questions or add your own. Reorder questions to shape how the agent gathers information from visitors.
Monitor customer interactions and edit responses to continue training the agent based on actual conversations.
Deploy an agent by copying and pasting embed code into your website after configuring its behavior.
Use webhooks for follow-up email or a scheduled meeting. Starter includes email notifications; Pro lists website, email, webhook, and Zapier integrations.
See how many visitors engage with the agent and track outcomes such as buyers, appointments, and answered support queries.
Guide prospective customers through a business's chosen questions before follow-up, helping establish what each visitor needs.
Collect information from visitors asking about appointments, then use it to prepare the follow-up or scheduled meeting.
Answer website visitors' support queries and review interactions to identify responses that need adjustment.
Companies and agencies can use the Premium plan's multiple agents, unlimited team seats, and white label domain for their chatbot operations.
The homepage advertises a 14-day free trial for the Starter, Pro, and Premium plans.
Starter is listed at $49 per month with 500 messages per month, one AI agent, website embed code, and email notifications.
Pro includes three team seats, three AI agents, and 1,000 messages per month. Premium lists unlimited team seats.
Premium is listed at $399 per month with unlimited messages and unlimited AI agents. The pricing card also specifies $10 per agent above 20 agents.
Traffic data is for reference only.
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