Text-to-image and image editing
Generate images from text prompts, and in some flows upload an image to enhance, remix, or reimagine it with AI.
Bing Image Creator
Bing Image Creator is Microsoft’s AI image generation tool on Bing. Create images from text prompts or uploaded images, with templates and editing tools for fast visual work.
Overview
Bing Image Creator is Microsoft’s AI image generation tool on Bing. It turns text prompts and uploaded images into new visuals, and the source describes it as a free feature for quick image creation and image editing.
The product page also shows adjacent creation workflows such as templates, editing tools, and Bing Video Creator. Access is tied to a Microsoft Account, and the help text says Microsoft Entra ID accounts are not supported for Image Creator use.
Features
Style-oriented creation modes
Choose between image modes such as vivid and natural, detailed and dynamic, and stylized illustration to steer output style.
Flexible output settings
Select from multiple aspect ratios and set the image quantity when creating images.
Template-based starting points
Use templates and preset prompts for common themes such as stickers, portraits, posters, styles, and character concepts.
Built-in image tools
Apply editing tools including Background Remover, Image Retouch, Image Expander, and Image Enhancer.
Adjacent video creation workflow
Access Bing Video Creator alongside image creation, with separate fast and standard creation behavior and mobile access noted in the source.
Use Cases
Create images from prompts
Use text prompts to generate concept art, illustrative scenes, or other visual drafts when you need a fast starting point for creative work.
Edit or reinterpret existing images
Upload an image and use the editing flow to remake, remix, or refine an existing visual instead of starting from scratch.
Use templates for structured outputs
Start from a preset template for common needs like stickers, portraits, posters, or style experiments when you want a guided workflow.
Handle quick image adjustments
Remove backgrounds, retouch visuals, expand an image, or improve quality with the built-in image tools.
Create short videos on mobile
Use Bing Video Creator on mobile when you want to turn a text prompt into an AI-generated video and manage creations through the Bing app.
Pros and Cons
Pros
- Supports both text prompts and uploaded images for creation and editing.
- Offers multiple image models and modes, giving users some control over style and output behavior.
- Includes preset templates and tools for common tasks such as removing backgrounds or enhancing images.
- Provides a free access model for image creation, with fast and standard creation options shown on the page.
Cons
- Image Creator is not available to users signed in with a Microsoft Entra ID account.
- The source shows limits and queue behavior for creation, including fast-creation replenishment timing and temporary waiting states.
- Some video features are mobile-only in the Bing app, so the same experience is not fully available on desktop.
FAQ
What is Bing Image Creator?
Bing Image Creator is a free AI-powered image generation and editing tool that turns text prompts and uploaded images into visuals. It is also described as supporting image enhancement, remixing, and reimagining.
Do I need a Microsoft account to use it?
You can use it by signing in with a Microsoft Account (MSA). The help text says it is not available to users signed in with a Microsoft Entra ID, which is typically a work or school account.
Where can I access Bing Image Creator?
The source shows a website at bing.com/images/create and says the Bing mobile app can be used for Image Creator in the app. It also notes that video creation is currently only available on mobile through the Bing app.
What kinds of image generation options does it offer?
The page shows multiple image-generation modes and model options, including DALL-E 3, GPT-4o, and MAI-Image-2e. It also notes that selecting DALL-E 3 or MAI-Image-2e generates multiple images and counts as one creation, while GPT-4o generates one image.
Is Bing Image Creator free?
The page offers up to 10 free creations in Fast mode and unlimited creations in Standard mode for image generation. It also shows that fast creations can be replenished later and that some advanced creation access may be unlocked by signing in.
Quick Facts
- Product
- Bing Image Creator
- Category
- AI Image Generator
- Domain
- bing.com
- Access model
- Microsoft Account required; Microsoft Entra ID not supported
- Platforms
- Web and Bing mobile app; video creation is mobile-only
- Notable workflows
- Prompt-based image creation, image editing, templates, background removal, and related creation tools
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