Text and image-to-video generation
Generate video clips from a written prompt or an uploaded image. The video workflow supports product shots, cinematic scenes, B-roll, social clips, storyboards, and concept visualization.
Adobe Firefly
Freemium
Adobe Firefly is a generative AI creative workspace for producing and editing images, video, audio, and vector graphics from text prompts and other inputs. It supports creators, marketers, designers, and video editors with generation, refinement, and multi-model workflows.
What is Adobe Firefly?
Adobe Firefly is a generative AI creative workspace for producing and editing images, video, audio, and vector graphics. It turns text prompts and other inputs into creative assets, while providing controls for refining style, lighting, color, composition, camera movement, and related properties.
The service is designed to support the workflow from early ideation through production. Users can create mood boards and storyboards, generate visual concepts and video clips, add or create audio, and refine assets before moving them into Adobe Photoshop, Premiere, or Adobe Express. Firefly is available on the web and through mobile apps for iOS and Android.
Firefly combines Adobe models with partner models from companies such as Google, OpenAI, ElevenLabs, Luma AI, and Runway. This makes it possible to compare and refine outputs in one workspace, although commercial-use terms can differ by model. Adobe specifically states that creations made with the Adobe Firefly Video Model are safe for commercial use.
What can Adobe Firefly do?
Multi-model creative workspace
Use Adobe’s models alongside partner models, including options from Google, Luma AI, Kling, and Runway for video. Creators can compare model results and switch models within a unified workflow.
AI image and design creation
Create images and vector graphics from text prompts, then refine them with tools such as Generative Fill, Generative Expand, and Prompt to Edit. Adobe describes more than 20 controls for adjusting aspects such as style, lighting, color, and composition.
Video assembly and refinement
Arrange, preview, trim, reorder, extend, or regenerate clips with Assembler and the Firefly video editor. The workflow also supports adding voiceovers, music, and sound effects.
Audio generation and translation
Create sound effects, soundtracks, and speech-related content, and translate audio or video into more than 20 languages according to Adobe’s product information.
Boards and Adobe workflow handoff
Use Firefly Boards as an infinite canvas for mood boards, storyboards, brand ideas, and mock-ups, then continue editing selected results in Photoshop, Premiere, or Adobe Express.
Use Cases
“Campaign and brand concept development”
Art directors and marketers can explore campaign directions, organize references in Firefly Boards, and iterate on visual concepts before refining selected designs in Adobe applications.
“Product and social video production”
Generate short product videos, social clips, and marketing variations from prompts or still product imagery. Aspect-ratio and motion controls help adapt outputs for different publishing contexts.
“B-roll and cinematic previsualization”
Video editors and content creators can produce concept footage, atmospheric elements, storyboards, and B-roll before assembling clips and adding audio in the same workspace.
“Audio and multilingual content”
Creators can develop sound effects, music or soundtrack elements, and speech-related assets, then use audio or video translation for content intended for multiple languages.
“Collaborative visual exploration”
Design teams can work on an infinite canvas to test mood boards, storyboards, mock-ups, and identity directions, helping teammates review and align on early ideas.
Frequently Asked Questions
What can Adobe Firefly create?
Firefly can generate and edit images, video, audio, and vector graphics. Examples in Adobe’s product information include high-resolution images, video clips from text or still images, sound effects, soundtracks, speech, and translations for audio and video.
How do I generate a video in Firefly?
Sign in with an Adobe ID or create an account, choose Generate Video, select the Adobe Firefly model or an available partner model, then enter a prompt or upload an image. After generating a clip, you can adjust settings such as aspect ratio, camera angle, and motion, create variations, and download the result as an MP4 file.
Can Firefly use AI models from other companies?
Yes. Adobe lists partner models from providers including Google, OpenAI, ElevenLabs, Luma AI, and Runway, along with Adobe’s own models. Available models and capabilities vary by workflow, and terms may differ between Adobe and partner models.
Can Firefly content be edited in other Adobe apps?
Adobe says results can be brought into Photoshop, Premiere, or Adobe Express for further editing. Firefly also includes its own tools for arranging and refining generated video, images, audio, and design concepts.
Is Adobe Firefly free?
Adobe presents Firefly as having a free entry point and lists a separate Firefly Pro plan at US$19.99 per month on its Creative Cloud plans page. The supplied sources do not specify the complete feature, credit, or model limits for each option, so current plan details should be confirmed with Adobe.
Quick Facts
- Category
- Generative AI creative workspace
- Primary outputs
- Images, video, audio, and vector graphics
- Access
- Web application plus iOS and Android mobile apps
- Models
- Adobe models and partner models from providers including Google, OpenAI, ElevenLabs, Luma AI, and Runway
- Adobe workflow
- Can continue selected work in Photoshop, Premiere, and Adobe Express
- Plan information
- Free entry point; Firefly Pro listed at US$19.99/month on Adobe’s Creative Cloud plans page
Adobe Firefly Alternatives
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www.recraft.ai
Recraft is an AI image and design platform for creatives and teams, with raster/vector generation, custom styles, mockups, editing, and API workflows.
Dzine
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Web-based AI image and design tool with layer controls
Dreamina
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AI platform for generating videos, images, and marketing assets
Dzine
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Dzine is a web-based AI image and design tool for generating, editing, and exporting visuals, with additional AI video workflows. It is aimed at users who want more direct control over composition, styling, and prompt-based edits than text-only generation typically allows.
Google Flow
flow.google
AI creative studio for creating and refining video and image assets with Google’s generative models.
创客贴 AI
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