AI video social listening
Find untagged brand mentions by analyzing audio, visuals, captions, objects, and comments in social video. This helps teams see conversations that text-only listening tools miss.
Plot is an AI social media platform for teams to analyze video conversations, track untagged mentions, source creators, and organize community insights.
Plot is an AI-powered creative management platform for social media teams. The site positions it around two core products: AI Video Social Listening, which analyzes social video for mentions, trends, and audience signals, and Community Hub, which organizes user-generated content and creator relationships in one place.
The product is built to help teams work faster on community management, creator sourcing, campaign measurement, and research. Its workflow centers on watching social video at scale, surfacing untagged mentions, and turning those signals into reporting and action across TikTok, Instagram, YouTube Shorts, and other social channels mentioned on the site.
Find untagged brand mentions by analyzing audio, visuals, captions, objects, and comments in social video. This helps teams see conversations that text-only listening tools miss.
Use prompts to ask questions about a brand, topic, or competitor and receive answers drawn from video insights, including generated summaries, reasoning, and highlights.
Track creators and superfans in a central hub with creator details, audience signals, product mentions, and a history of team interactions across the customer journey.
Monitor outbound engagement, campaign performance, cultural moments, and trends so teams can measure impact and see what is gaining traction.
Source creators by niche, attributes, audience, geography, size, or brand affinity, then follow their UGC and partnership history to assess fit and performance.
Review sentiment and brand safety across mentions with positive, neutral, and negative breakdowns to understand what people are saying and why.
Community teams can identify untagged mentions, monitor outbound comment engagement, and track the impact of their interactions in one place.
Marketing teams can measure campaigns by creator, product moment, or content type and compare how different UGC performs over time.
Creator teams can source superfans and creators using niche, audience, geo, size, and brand-affinity filters, then track partnership history and deliverables.
Research teams can ask questions about a brand, category, or competitor and use video-backed answers to spot themes, sentiment, and emerging trends.
Brand teams can monitor the visual and spoken context around mentions to understand what people are saying, what products appear in videos, and when conversations start to accelerate.
Plot is positioned as an AI-powered creative management platform for social media teams. It is built to help teams plan, store, source, and analyze social content and conversations, with two named product areas: AI Video Social Listening and Community Hub.
The source pages describe Plot as built for social media teams, with workflows for community management, creator sourcing, campaign measurement, and strategic research. The pricing page also says it is built for enterprise teams.
Plot analyzes social video and related signals across TikTok, Instagram, and YouTube Shorts. It can find voice mentions, detect objects in videos, read captions and comments, surface untagged UGC, and generate summaries and insights from those conversations.
The pricing page shows a sales-led motion with a "Schedule demo" and "Contact sales" flow. The source does not list plan prices, free tiers, or self-serve limits.
The sources mention native support for TikTok, Instagram, X, LinkedIn, and YouTube Shorts in different product areas, but they do not provide a full integrations list or technical setup details.