Influencer discovery
Search a database of 227.8M+ creator accounts across Instagram, YouTube, TikTok, X (Twitter), and Twitch using AI search, keyword search, lookalikes, and more than 27 filters.
HypeAuditor
BeanspruchenHypeAuditor is an influencer marketing platform for brands and agencies to discover creators, vet account quality, manage campaigns, and track market activity. API available.
Overview
HypeAuditor is an influencer marketing platform for brands and agencies. It brings creator discovery, audience and account analytics, campaign management, market analysis, and reporting into one product.
The site positions the platform around finding and vetting creators, reducing exposure to fraudulent or low-quality accounts, and tracking influencer activity from outreach through payment and final reporting. It supports major social platforms including Instagram, YouTube, TikTok, X (Twitter), and Twitch.
Core capabilities
Influencer analytics
Vet creators with 35+ metrics, audience demographics, engagement insights, authenticity checks, and fraud detection to evaluate whether an account fits a campaign.
Campaign management
Manage outreach, contracts, drafts, approvals, payment tracking, and reporting in one workflow with CRM-style organization and AI-assisted messaging.
Market analysis
Use competitor analysis, benchmarking, and trend or ranking analytics to review market activity and compare brands side by side.
API access
Connect via API to build custom workflows, including Discovery API, Reports API, and Market Analysis API access.
On-demand research
Request analyst-built research reports for creators, audiences, competitors, budgets, and markets when a custom view is needed.
Common use cases
Build an influencer shortlist
Find creators by keyword, niche, audience demographics, location, follower size, or lookalike accounts, then save shortlisted profiles into lists for team review.
Vet influencer quality
Check creator accounts before outreach or payment by reviewing audience quality, authenticity, engagement, and fraud signals across supported platforms.
Run campaigns end to end
Coordinate collaboration steps in one place by sending proposals, managing contracts, tracking content approval, and monitoring payments.
Analyze a market or competitor set
Compare brands, creator activity, and market trends to understand competitor positioning and identify opportunities in a country or niche.
Build custom reporting workflows
Use APIs or custom reports when a team needs creator data embedded into internal tools or a tailored analysis of audiences, budgets, or markets.
Pros and Cons
Pros
- Large creator database with 227.8M+ accounts.
- Covers multiple workflow stages, from discovery and vetting to outreach, campaign management, and reporting.
- Includes fraud detection and audience quality checks for creator evaluation.
- Supports major social platforms and offers API access for custom workflows.
- Provides market analysis and competitor benchmarking alongside creator tools.
Cons
- Pricing details are not published on the pages provided; the pricing page prompts visitors to book a demo.
- Some integrations and workflow details are only described at a high level, so implementation specifics are limited in the source.
FAQ
What is HypeAuditor used for?
HypeAuditor is used to search for influencers, review account quality, and manage influencer marketing workflows across discovery, analytics, outreach, reporting, and campaign management. The source also shows a pricing page that invites visitors to book a free demo.
Which social platforms does HypeAuditor support?
The source states that Influencer Discovery works across Instagram, YouTube, TikTok, X (Twitter), and Twitch. Analytical reports are also available for Instagram, TikTok, Twitch, X (Twitter), and YouTube accounts.
Does HypeAuditor offer a demo?
Yes. The pricing page directs visitors to book a free demo and schedule a live demo with an influencer marketing expert.
What integrations are mentioned on the site?
The source shows API-based integrations and mentions that the platform works with any tech stack. The campaign management page also mentions Shopify, WooCommerce, and Magento connections for e-commerce workflows.
How does influencer discovery work?
The site describes a database of 227.8M+ creator accounts and tools for filtering by audience demographics, account quality, keywords, and niche. Discovery results can be organized into lists and passed into outreach or campaign management.
Quick Facts
- Category
- Influencer Marketing Platform
- Primary users
- Brands and agencies
- Supported platforms
- Instagram, YouTube, TikTok, X (Twitter), Twitch
- Database size
- 227.8M+ creator accounts
- Pricing
- Demo-based contact flow shown on pricing page
- Source domain
- hypeauditor.com