# Vidyard Vidyard helps sales and marketing teams record, host, and share customer videos, then track viewer engagement to guide personalized outreach and follow-up. - Findings24: - 網站: - 價格: Freemium - 分類: Marketing & Sales, Video Tools ## 什麼是 Vidyard？ Vidyard is a business video platform for sales and marketing teams. It combines video recording and messaging, video hosting, viewer engagement analytics, and AI-assisted automation so teams can use video in customer communications and follow up based on viewing activity. Sales representatives can record and share personalized messages, while teams can organize hosted videos and review engagement. Vidyard's Video Agent offering automates personalized messages in response to configured buyer actions, using AI-generated video and editable scripts. Vidyard is designed to support revenue and customer-facing workflows rather than function solely as a standalone video editor. ## Vidyard 能做什麼？ ### Browser-based video messaging Record and send personalized videos from a browser. Messages can include calls to action, and viewer notifications help sellers decide when to follow up. ### Video engagement analytics Review video performance and viewer engagement. The platform can pass video engagement data into CRM workflows to help teams identify higher-intent accounts. ### Centralized video hosting Host, organize, and share business videos in one place, using folders and permissions to manage team libraries. Hosting availability and controls vary by plan. ### Branded sharing pages and calls to action Customize the page where a video is shared and add prompts that direct viewers to a next step. Advanced branding and fully customizable calls to action depend on the plan. ### Video Agent automation Configure workflows that create and send personalized AI video messages when buyer actions are logged. Scripts can be edited and populated with details such as a buyer’s name or company. ### CRM and workflow connections Video engagement can flow into existing tools. The pricing page names Salesforce, HubSpot, Marketo, Salesloft, and Zapier for Video Agent connections; available integrations depend on the plan. ## 使用情境 ### Personalized prospecting Sales representatives can send a recorded message to a prospect instead of relying on text-only outreach, then use viewing activity to guide their next contact. ### Automated post-engagement follow-up A revenue team can configure Video Agent to send a tailored message after a buyer downloads content or books a demo, tying the follow-up to the buyer’s action. ### Meeting preparation and reminders Teams can use video messages to set expectations before a sales call and automate reminders intended to reduce missed meetings. ### Customer onboarding and education Marketing and customer-facing teams can host and share videos for onboarding, product training, events, and renewal communications. ### Sales team coaching through shared performance Managers and sellers can review which videos perform well and share effective examples so other representatives can adapt the messaging. ## 常見問題 ### Does Video Agent replace sales development representatives? Vidyard describes Video Agent as a tool that supports existing BDR and SDR teams by handling high-volume outreach, leaving representatives to focus on higher-value conversations. ### Can Video Agent messages be customized? Yes. Scripts can be edited with the AI Script Generator and templates, and keyword replacement can insert buyer details such as a first name or company name from CRM data. ### What triggers an automated video message? A configured workflow creates and sends a message when specified buyer actions are logged in the CRM. Examples on the site include downloading marketing content and booking a demo. ### Is Vidyard free, or does it require a paid plan? Vidyard lists a free plan, a Starter plan priced per seat and billed annually, and custom-priced Teams and Enterprise plans. The free plan has limits, including a monthly video limit and limited automated creation; features vary by plan. ## 快速資訊 - **Product category**: Business video platform - **Primary users**: Sales, marketing, and revenue teams - **Core workflows**: Video messaging, hosting, engagement tracking, and automated personalized outreach - **Free plan**: Available; includes limited video and AI automation allowances - **Paid plans**: Starter is seat-based and billed annually; Teams and Enterprise use custom pricing - **Named integrations**: Salesforce, HubSpot, Marketo, Salesloft, and Zapier are listed for Video Agent