# Hootsuite Social media management for teams handling publishing, customer messages, and reporting. - Findings24: - Site: - Preços: Freemium - Categorias: Marketing de conteúdo com IA, Análise de marketing com IA, Assistente IA Redes Sociais ## O que é Hootsuite? Hootsuite is a social media marketing and management platform that brings content planning, audience engagement, monitoring, and performance analysis into one workspace. It helps teams manage activity across connected social accounts and coordinate publishing with customer care. Its suite includes Hootsuite Perch for scheduling and publishing, plus Wisdom, an AI assistant included in every plan. Wisdom drafts content, makes recommendations, and analyzes social data. Plans range from Standard to Enterprise, with additional automation, collaboration, analytics, and governance capabilities at higher tiers. ## O que Hootsuite pode fazer? ### Calendar-based publishing Create and schedule posts across social networks from one calendar. Hootsuite Perch supports bulk scheduling and recommends posting times to help plan content delivery. ### AI content and analysis Generate posts and images with AI. Ask plain-language questions for answers grounded in connected accounts, content, social data, and customer conversations. ### Shared inbox and automation Respond to messages from one inbox. Professional adds automated replies and workflows; Advanced adds message assignment and automatic routing to team members. ### Brand and competitor monitoring Monitor brand activity and competitors. Professional adds social trend forecasts up to 90 days ahead, while Enterprise adds advanced listening across social, digital, and AI. ### Reporting and team measurement Build custom performance reports with Professional. Advanced adds team performance and efficiency measurement, and Enterprise includes advanced social impact analytics. ### Approvals and governance Advanced supports team content review and approval. Enterprise adds single sign-on and custom compliance solutions for organization-wide governance. ## Casos de uso ### Coordinate a multi-account content calendar Plan a campaign across several social accounts, prepare posts in advance, and schedule batches of content from a shared calendar. ### Organize social customer care Handle incoming customer messages centrally, then use Advanced to route conversations to appropriate colleagues and measure team efficiency. ### Prepare campaign performance reviews Use Professional's custom reports to review social results, or Enterprise analytics to assess social activity's impact. ### Manage publishing across departments Use departmental organization and permissions to coordinate contributors, with Advanced approvals for content review and Enterprise access controls for broader governance. ## Perguntas frequentes ### How does the free trial work? Standard, Professional, and Advanced offer a 14-day trial without a credit card. You are not charged automatically when it ends; continuing requires choosing a paid plan and entering payment information. ### Are there restrictions during the trial? Trial accounts have daily posting limits of 10–20 posts per organization, depending on the plan. Bulk scheduling is unavailable during the trial. ### How many social accounts can I connect? Standard supports up to 10 social accounts. Professional, Advanced, and Enterprise support unlimited social accounts. ### Can I add more team members? Plans are sold per user, or seat. Standard, Professional, and Advanced allow additional seats to be purchased as needed; Enterprise has custom seat arrangements. ## Informações rápidas - **Category**: Social media marketing and management - **Plans**: Standard, Professional, Advanced, Enterprise - **Billing**: Per-user subscriptions; displayed rates are based on annual billing and exclude applicable taxes - **Enterprise pricing**: Custom pricing with a demo request - **Website**: https://hootsuite.com