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Synthesia

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Synthesia is an AI video platform for businesses that creates narrated videos with AI avatars and voices, translates existing content, and supports interactive roleplays and surveys. It is designed for teams creating training, sales, internal communications, and other business video content.

What is Synthesia?

Synthesia is an AI video platform for business video creation, translation, management, and distribution. Users can start with a prompt, script, presentation, PDF, website, or other document and produce an editable video with an AI avatar, voiceover, visuals, and interactive elements. The platform also includes tools for translating and dubbing existing videos, collaborating on content, and publishing videos for viewers.

What can Synthesia do?

AI avatars and voices

Create narrated videos with expressive AI avatars and choose from hundreds of natural-sounding voices. Customizable avatars can use different outfits and backgrounds, while personal avatars can be created from a photo or a recording of yourself.

AI Video Assistant

Turn prompts, scripts, decks, PDFs, websites, and other content into polished videos, giving teams a faster starting point for production.

Translation and dubbing

Translate video content into more than 140 languages, with dubbing that can preserve the speaker’s voice and synchronize mouth movements. Enterprise plans also list one-click translation into more than 80 languages.

Interactive Sessions

Create roleplay scenarios in which avatars respond to learners and push back in difficult conversations, or run conversational surveys that ask questions and collect responses.

Collaboration and brand controls

Use shared workspaces, real-time collaboration, comments, review workflows, brand kits, and branded video pages to keep production organized and on brand.

Programmatic video workflows

Use the Synthesia API to generate videos, translate video libraries, and embed real-time interactive avatars in products. Synthesia also provides an MCP server for creating videos inside Claude or ChatGPT.

Use Cases

“Employee and compliance training”

Produce instructional, technical, and compliance videos, then update them when procedures or policies change. The platform supports SCORM export on Enterprise plans.

“Sales enablement”

Create product explainers, onboarding materials, and practice scenarios for discovery calls, cold calls, and other sales conversations.

“Internal communications”

Turn company updates, presentations, or written announcements into narrated videos that can be shared across teams.

“Customer and employee research”

Use conversational survey avatars for customer research, employee insights, feedback collection, and lead qualification.

“Localized video libraries”

Translate or dub existing training, sales, and communications content for audiences in different languages while retaining voice and lip-sync features where supported.

Frequently Asked Questions

Can I try Synthesia without paying?

Yes. Synthesia offers a Basic plan with a monthly allowance for video creation or dubbing, survey responses, and credits. The free plan does not require a credit card, and its videos carry a Synthesia watermark.

What can I use as input for a video?

You can begin with a prompt or script, and the platform also supports content such as presentations, PDFs, websites, and screen recordings. The AI Video Assistant helps turn source material into an editable video.

Does Synthesia support languages other than English?

Yes. The platform offers AI voices and video translation or dubbing in more than 140 languages according to the product pages. Specific language availability and allowances depend on the feature and plan.

Can teams collaborate on videos?

Yes. Synthesia includes shared organizational workspaces, commenting, review workflows, and real-time collaboration. The number of editors and guests depends on the plan.

Can developers use Synthesia in an application?

Yes. The Synthesia API supports programmatic video creation and dubbing, and interactive avatars can be embedded in products. The site also documents an MCP server for creating Synthesia videos from Claude or ChatGPT.

Quick Facts

Category
AI video platform
Primary users
Business, learning and development, sales, marketing, HR, operations, and communications teams
Core outputs
Avatar-led videos, dubbed videos, translated videos, screen recordings, interactive videos, roleplays, and surveys
Access model
Free Basic tier, paid plans, and custom Enterprise pricing
Developer access
Video creation, dubbing, and interactive avatar APIs
Source domain
synthesia.io

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