Online store creation
Create an online store from an AI-assisted prompt or a prebuilt theme, then sell unlimited products through Shopify’s hosted storefront and checkout.
Shopify
Freemium
Shopify is a commerce platform for creating online stores, selling in person and across digital channels, and managing products, orders, payments, inventory, and customers from one administration system. It serves solo entrepreneurs, small teams, retailers, global merchants, and larger businesses.
What is Shopify?
Shopify is an ecommerce and retail commerce platform for building online stores, selling in person, and reaching customers through multiple digital channels. Its central administration brings together products, orders, payments, inventory, customers, fulfillment, and reporting.
Merchants can create a store with AI-assisted tools or prebuilt themes, sell online and at physical locations, and use Shopify Markets for international selling workflows. Shopify POS connects in-person checkout with online operations, while Sidekick, apps, APIs, and Hydrogen extend the platform for assistance, specialized functions, and custom storefront development.
What can Shopify do?
Unified commerce administration
Manage products, orders, customers, inventory, payments, fulfillment, and retail operations from a shared Shopify admin rather than separate systems.
Multichannel and AI-channel selling
Publish products to online, social, marketplace, and AI-chat selling experiences. The Agentic plan supports adding products to Shopify’s Catalog and choosing AI channels, with payment charged when a sale is made.
Shopify POS for retail
Use POS software and compatible hardware for checkout at stores, pop-ups, markets, and other in-person settings. POS supports staff permissions, payment processing, inventory, customer management, and reporting.
International commerce tools
Shopify Markets supports cross-border workflows such as localized storefronts, local currencies, regional domains, local payment methods, and duties and taxes where available and configured.
Extensibility and automation
Sidekick provides an AI assistant inside the Shopify admin, while the Shopify App Store offers more than 21,000 commerce apps. APIs and Hydrogen support custom apps and headless storefronts.
Use Cases
“Launching a direct-to-consumer store”
A solo entrepreneur or new brand can add products, select a theme or generate a store with AI, set up payments, and begin selling through an online checkout.
“Running connected physical retail”
A retailer with a store, pop-up, or market stall can use Shopify POS to process in-person sales while keeping orders, inventory, and customer information connected to online commerce.
“Managing a growing retail team”
Small and larger teams can centralize day-to-day commerce work, assign staff access, review reports, and coordinate inventory across locations and sales channels.
“Selling to customers in multiple regions”
A merchant expanding internationally can use Shopify Markets to adapt storefronts by region, display local currencies, assign local domains, and support localized selling workflows.
“Building a customized commerce experience”
Developers and businesses with specialized requirements can extend Shopify with apps and APIs or create a custom, headless storefront using Hydrogen.
Frequently Asked Questions
What can Shopify be used for?
Shopify can be used to create an online store, sell products in person through Shopify POS, publish products across social, marketplace, and AI channels, and manage commerce operations such as orders, inventory, payments, customers, and fulfillment.
Does Shopify support in-person selling?
Yes. Shopify POS supports checkout in retail stores, pop-ups, markets, and other in-person settings. It can connect in-person and online orders and inventory, and it works with Shopify POS hardware and payments.
Can Shopify support international selling?
Yes. Shopify Markets provides tools for localized selling, including regional storefront customization, local currencies, local domains, local payment methods, and duties and taxes where the applicable features are enabled.
Can Shopify be customized?
Yes. Merchants can extend Shopify with apps from the Shopify App Store. Developers can also use Shopify APIs, build custom apps, or create headless storefronts with Hydrogen.
What plans does Shopify offer?
The pricing page lists Basic, Grow, Advanced, and Plus plans, as well as an Agentic plan for selling in AI channels. POS Pro is available as an add-on for advanced physical-store tools. Availability, pricing, and feature limits vary by plan.
Quick Facts
- Category
- Ecommerce and retail commerce platform
- Primary users
- Entrepreneurs, brands, retailers, small teams, and larger businesses
- Sales contexts
- Online stores, physical retail, pop-ups, social and marketplace channels, and AI chats
- Retail product
- Shopify POS with software, hardware, payments, inventory, customers, staff, and reporting tools
- Developer options
- Shopify App Store, APIs, and Hydrogen headless commerce toolkit
- Plans listed
- Basic, Grow, Advanced, Plus, Agentic, and optional POS Pro
Shopify Traffic Analysis
Traffic data is for reference only.
- Monthly Visits
- 268.3M
- Global Rank
- #98
- User Bounce Rate
- 44.2%
- Avg. Visit Duration
- 08:10
- Pages per Visit
- 7.58
- Domain Rating
- 96
Traffic Trends
| Jun | 238561548 |
|---|---|
| Jul | 262875718 |
| Aug | 268283859 |
Traffic Sources
Traffic analytics are not available yet.
Top Regions
Traffic analytics are not available yet.
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