# Datlo Market and location intelligence for B2B prospecting, sales territories, and business expansion. - Findings24: - ウェブサイト: - 料金: Freemium - カテゴリー: Business Software ## Datloとは？ Datlo is a market intelligence platform for medium and large companies deciding which businesses to approach, where to sell, and where to expand. Teams explore company records alongside geographic, demographic, consumption, and local-market data, then use the results to build prospect lists and analyze sales coverage. You can upload internal data, cross-reference it with Datlo's datasets, and explore analyses through natural-language queries. The platform also offers expansion recommendations: supply existing location data and a performance metric, and its machine-learning model returns a classified map of potential locations. These outputs support analysts and sales teams rather than replacing their decisions or direct outreach. ## Datloでできること ### Company and territory data Explore business records, including Brazilian CNPJ-level information such as industry, location, company size, estimated employees, digital presence, and corporate contacts. ### Local market layers Compare demographic, income, consumption, economic, and nearby-business indicators when examining a sales territory or potential location. ### Natural-language analysis and data uploads Ask questions in natural language, customize analyses, and cross-reference uploaded company data with Datlo market datasets. ### Machine-learning expansion maps Import existing units and a performance metric. The expansion model compares unit performance with surrounding territory characteristics and returns qualitative recommendations at municipality or census-block scale. ### Mobile movement analysis Analyze patterns such as street traffic, establishment catchment areas, consumer counts, and visitor income profiles to inform geographic market decisions. ### Paid-media audience segmentation Datlo's separate Audience offering supports segmentation for paid advertising campaigns using mobile movement insights. ## 利用シーン ### Building B2B prospect lists Define an ideal customer profile, filter relevant businesses, and provide the sales team with market context for direct outreach. ### Assessing expansion opportunities Use existing units and their performance to compare recommended territories before evaluating individual sites and business feasibility. ### Reviewing sales coverage Map the current customer footprint and compare surrounding markets when refining sales territories or account portfolios. ### Planning geographically focused campaigns Use movement and audience information to inform paid-media segmentation for physical markets. ## よくある質問 ### Who is Datlo designed for? It focuses on medium and large businesses with market intelligence, expansion, and sales teams. Datlo says it may be less suitable for small businesses, consultancies, marketing agencies, or organizations that only need occasional lead lists. ### What does the expansion model need and return? Provide the locations of your current units and a performance metric for each. The model analyzes territorial characteristics and returns a classified recommendation map, with municipality and census-block views. Recommendations are planning inputs, not a guarantee of site performance. ### Does Datlo replace a sales team or provide consultancy? No. It provides data and software for teams to perform their own market intelligence work, with specialist support. The team still handles direct sales outreach and commercial decisions. ### What is the stated scope of mobile data? Datlo describes its mobile analysis data as consented and anonymized. The analyses concern movement patterns, catchment areas, audience profiles, and campaign segmentation. ### How does a company get access? Discuss the company's requirements with a specialist and arrange a platform demonstration. Datlo describes customer-success onboarding after acquisition, including training and support for continued use. Clarify the required datasets and offerings as part of that discussion. ## クイック情報 - **Product type**: Market intelligence and geographic business analysis - **Primary users**: Medium and large company sales, expansion, and market intelligence teams - **Inputs**: Market queries, internal datasets, and unit locations with performance metrics - **Outputs**: Prospect lists, market analyses, and location recommendation maps - **Access**: Specialist discussion, demonstration, and customer onboarding - **Decision boundary**: Supports human commercial planning and direct sales work